When Air Conditioning of Arizona contracted for display space at the upcoming Maricopa County Home Show, they knew they needed a special trade show display and booth Backwall to fully take advantage of the opportunity to get in front of so many prospective clients in one weekend at one site. A trade show display backwall is a big investment. It’s important to consider your objectives for what you’d like to accomplish and how you will use the display before selecting the specific items and design. Air Conditioning of Arizona wanted a backwall with large vibrant graphics, sturdy construction capable of supporting a small LCD TV monitor to show a video of their service offerings, and a system easy and quick to set up and take down, transport, and store.
After discussing their objectives for a trade show display booth backwall, we evaluated several options, over a range of price points. After considering how well each met the objectives, they selected a robust twist-lock system that requires no tools to set up on site, packs into a compact case with wheels for transport and has large, colorful, easy to install fabric graphic panels.
The trade show display looks great. The colors are vibrant and sharp. The backwall takes about 30 minutes to unpack and set up and slightly longer than that to take down and pack up. The frame is a twist-lock scheme, where you insert one piece into another and twist it 90 degrees to lock in in place. The overall effect is a very sturdy construction. The graphic uses a silicone bead system that just presses into a track in the surrounding frame. The shelves, table, and monitor bracket press into the same track and tighten in place. Air Conditioning of Arizona chose to add optional fabric graphics panels on the outside of the unit as well, for added impact. All in all, this new trade show display is sure to draw attention at the home show this weekend for our client.